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RCS

Insights on Conversational Messaging and Customer Engagement

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Recent blog posts

Pooja Kashyap
February 10, 2026
Messaging Is Entering Its Platform Era: Why RCS Is the Future of Business Messaging
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RCS
RCS is reshaping messaging into a secure, interactive platform for businesses and customers. With rich media, verified sender identity, and cross-platform support, RCS goes far beyond SMS. As Apple and Google align on standards, RCS is quickly becoming the foundation of next-generation customer communication.
Messaging Is Entering Its Platform Era: Why RCS Is the Future of Business Messaging
February 10, 2026
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5 min read

All blog posts

Pooja Kashyap
November 19, 2025
RCS vs WhatsApp: The Carrier-Led Comeback Marketers Shouldn’t Ignore
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RCS is more than an SMS upgrade, it’s a carrier-backed, interactive messaging platform designed for verified business communication. Explore how it stacks up against WhatsApp and why marketers should pay attention.
RCS vs WhatsApp: The Carrier-Led Comeback Marketers Shouldn’t Ignore
November 19, 2025
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5 min read
November 15, 2025
Your Practical Guide to Rich Communication Services (RCS)
RCS
Discover how Rich Communication Services (RCS) upgrades SMS with branded, interactive messaging plus use cases, comparisons, and implementation tips.
Your Practical Guide to Rich Communication Services (RCS)
November 15, 2025
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5 min read
Pooja Kashyap
May 21, 2025
Explaining Basic RCS Positioning Paper
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RCS
Basic RCS is transforming business messaging by combining the familiarity of SMS with modern features like verified branding, enhanced security, and real-time engagement insights. Learn why it’s the ideal first step toward rich messaging, and how it can help brands and aggregators reduce fraud, boost trust, and elevate customer communication, based on insights from the Mobile Ecosystem Forum’s May 2025 Positioning Paper.
Explaining Basic RCS Positioning Paper
May 21, 2025
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5 min read
Pooja Kashyap
March 21, 2025
Top 5 Use Cases for RCS Business Messaging in 2026
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RCS
RCS Business Messaging is a powerful tool to stay ahead in today’s competitive messaging landscape. By integrating interactive product catalogs, real-time order tracking, personalized recommendations, AI support and automate cart recovery reminders businesses can transform their messaging into an engaging and customer-centric experience.
Top 5 Use Cases for RCS Business Messaging in 2026
March 21, 2025
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5 min read
Pooja Kashyap
March 20, 2025
RCS: The Game-Changer in SMS Messaging, Solving Key Challenges
RCS
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RCS is changing how businesses talk to their customers by fixing the problems with traditional text messages. It provides better security, allows for more interactive chats, and helps create personalized ads, making the experience more engaging and reliable for everyone. With these new features, businesses can connect better with their customers, increase sales, and strengthen their relationships. Don’t fall behind, get on board with the future of messaging!
RCS: The Game-Changer in SMS Messaging, Solving Key Challenges
March 20, 2025
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5 min read
Pooja Kashyap
March 10, 2025
Simplifying RCS Implementation: A Hassle Free Approach for Businesses
RCS
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RCS messaging is transforming business communication with interactive features, branded messages, and multimedia support. However, challenges like carrier approvals, technical integration, and customer adoption slow down implementation. This guide explores how businesses can overcome these hurdles and how Conversive makes RCS deployment effortless.
Simplifying RCS Implementation: A Hassle Free Approach for Businesses
March 10, 2025
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5 min read
March 7, 2025
RCS vs WhatsApp: Which Messaging Channel Is Best for Your Business?
RCS
The battle between RCS and WhatsApp is shaping the future of business messaging. While WhatsApp dominates with its vast user base and end-to-end encryption, RCS offers a native, carrier-backed alternative with rich media capabilities. Which platform is best for your business? Find out the key differences and strategic advantages in our detailed comparison.
RCS vs WhatsApp: Which Messaging Channel Is Best for Your Business?
March 7, 2025
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5 min read
Pooja Kashyap
February 4, 2025
Transition from SMS to RCS for 2-way Customer Engagement!
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RCS will come in handy as the Indian e-commerce market continues to evolve and adapt to changing consumer demands. With the industry projected to reach US$ 325 billion by 2030, experiencing significant growth, RCS will play a key role in enhancing customer engagement and driving business success.
Transition from SMS to RCS for 2-way Customer Engagement!
February 4, 2025
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5 min read
January 29, 2025
RCS vs SMS: Right Messaging Strategy for Your Business Communication
RCS
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Discover when to use RCS or SMS for alerts, marketing, onboarding, or support, and how Conversive helps unify both with reach, UX, and compliance in mind.
RCS vs SMS: Right Messaging Strategy for Your Business Communication
January 29, 2025
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5 min read
Pooja Kashyap
January 21, 2025
What is RCS Business Messaging? The Future of Customer Engagement
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RCS
Discover how Rich Communication Services (RCS) revolutionizes messaging by offering rich media, real-time interactivity, enhanced security, and enterprise-ready features. Learn why RCS is the future of customer engagement and how it outshines SMS and MMS. Stay ahead with Conversive today!
What is RCS Business Messaging? The Future of Customer Engagement
January 21, 2025
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5 min read
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